Yesterday, Shelby discussed her experiments as “Shelby the social media scientist.” I found her results regarding posting video to Twitter and Path to be most interesting. I haven’t posted much video to social media but this makes me want to give it a try. Also, as a guy who has not changed his Twitter avatar in a…
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It’s true Shelby and I have discussed this topic before, but in the past six months we’ve spent a good deal of time at trade shows, conferences and other face-to-face events so we decided to update our advice. Yesterday, Shelby took an approach of explaining what she likes to do social network by social network.…
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Today and tomorrow, Jim and I will finish up our three-week series on content creation through blogging. You’ll find links to our previous posts at the end of this one. Unless your blog is your personal diary, what’s the point of all this planning and content creation if no one is reading? Most writers create…
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Finding blog topics ideas is what Shelby and I are addressing in our posts this week. If you haven’t yet, take a few minutes to read Shelby’s Creating Content – Our planning process as bloggers from yesterday. Over the next three weeks, we’ll be addressing the entire content creation process. Content marketing, after all, is…
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Over the next three weeks, we will be publishing a three-part series on blogging. We have divided up the subjects to clearly explain our process and how we create content. This week, we will each describe how we form ideas for our blogs and our strategy to keep them on schedule and up to date.…
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This week’s She Said, He Said topic focuses on writing vs. blogging. Tune in tonight at 8 p.m. CST on Twitter for the live discussion. Use the hashtag #shehechat to join. Confession: It’s not hard for me to respond to Jim’s point of view from yesterday. The hard part is to focus on his published…
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This week, our She Said, He Said blog posts focus on the differences (if any) between writing and blogging. Make sure you stop by tomorrow for Shelby’s point of view and chime in on Twitter at 8 p.m. CST tomorrow using the hashtag #shehechat to tell us what you think. If I’ve never been paid…
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