• Image of Brevity

    Getting to the Point: Social Media and Brevity

    When you browse through your Facebook timeline, do you skip over the longer posts with the “read more” link? Do you ignore Twitter posts that include a link to an Instagram photo? Do you otherwise love Twitter because of its 140-character limitation? If you answered “yes” to those questions, you are probably in favor of…
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  • Image of Grammar Crackers

    Do spelling and grammar matter in social media?

    There have been many arguments about whether or not spelling and grammar matter in social media. There are those who believe that the written word – whether in print or online – matters greatly and that our mastery of a language directly reflects on our intelligence level. There are also those that say spelling and…
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  • Image of Interview Social Media Garage

    Social Media Reporting at a Live Event

    Last weekend, we were selected as social media volunteers to first promote and then report live from Milwaukee IndyFest. Here’s a quick list of what we did: Promotional videos a week before the event with driver Pippa Mann and Tony DiZinno of NBC MotorSports Created a live blog called #FansOfIndyFest General status updates with photos and video…
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  • Image of Comments

    Don’t comment on this blog post, please

    Recently a couple of things happened that led us to realize that engagement is not all about blog comments. First our friend Chris Brogan wrote about “Turning Off Comments and Why We Will All Be Okay” on his blog. Then a great discussion about last week’s post (“We look to the future and predict what…
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  • Image of Crystal Ball

    We look to the future and predict what websites will look like

    Do you ever wish you could tell the future? This week during #shehechat, we are going to pretend that we can. Based on our experiences, we will predict the future trends of websites. These trends can pertain to design and interface, hosting, blogging, etc. Then tonight at 8:30 p.m. CST on Twitter, join in and…
    Read More

  • Image of McDStories

    Social media and brand reaction revisited

    This week for #shehechat, we are going to revisit a topic that we covered back in February of 2012: social media and brand reaction. Or maybe it should be referred to as social media and company fails. In early 2012, we told two stories: How Coca-Cola messed up over the holidays by printing white (silver)…
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  • Image of Social Media Choice

    Deciding to dump a social media network

    Scenario: A new social media network has just come out and it’s being heavily and positively promoted across your current networks. Which of the following describes your thoughts about it? A. “OMG! I need to join and be one of the first people to try it out!” B. “Hm. Sounds interesting. I’ll go read up…
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  • Image of Social Media for Photographers

    Our Social Media Presentation for Photographers

    We were invited by our friend Troy Freund of Midwest Photo to speak at a one-day workshop for photographers at Cardinal Stritch University on April 5. Our presentation focused on social media strategies for photographers to grow and retain business online. At the end of our presentation, we shared a case study of social media…
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Sep
11

Getting to the Point: Social Media and Brevity

Image of Brevity

When you browse through your Facebook timeline, do you skip over the longer posts with the “read more” link? Do you ignore Twitter posts that include a link to an Instagram photo? Do you otherwise love Twitter because of its 140-character limitation? If you answered “yes” to those questions, you are probably in favor of…
Read More

Aug
28

Do spelling and grammar matter in social media?

Image of Grammar Crackers

There have been many arguments about whether or not spelling and grammar matter in social media. There are those who believe that the written word – whether in print or online – matters greatly and that our mastery of a language directly reflects on our intelligence level. There are also those that say spelling and…
Read More

Aug
21

Social Media Reporting at a Live Event

Image of Interview Social Media Garage

Last weekend, we were selected as social media volunteers to first promote and then report live from Milwaukee IndyFest. Here’s a quick list of what we did: Promotional videos a week before the event with driver Pippa Mann and Tony DiZinno of NBC MotorSports Created a live blog called #FansOfIndyFest General status updates with photos and video…
Read More

Aug
16

Fans of IndyFest

image

This weekend we are proud to be honorary social media volunteers for the annual Milwaukee IndyFest weekend. We are part of Social Media Club Milwaukee and have agreed to take part in a project we are calling Fans of IndyFest (please use this hashtag: #FansOfIndyFest). For this project, we take 5 minutes of IndyFest fans’…
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Aug
14

Don’t comment on this blog post, please

Image of Comments

Recently a couple of things happened that led us to realize that engagement is not all about blog comments. First our friend Chris Brogan wrote about “Turning Off Comments and Why We Will All Be Okay” on his blog. Then a great discussion about last week’s post (“We look to the future and predict what…
Read More

Aug
07

We look to the future and predict what websites will look like

Image of Crystal Ball

Do you ever wish you could tell the future? This week during #shehechat, we are going to pretend that we can. Based on our experiences, we will predict the future trends of websites. These trends can pertain to design and interface, hosting, blogging, etc. Then tonight at 8:30 p.m. CST on Twitter, join in and…
Read More

Jul
31

Social media and brand reaction revisited

Image of McDStories

This week for #shehechat, we are going to revisit a topic that we covered back in February of 2012: social media and brand reaction. Or maybe it should be referred to as social media and company fails. In early 2012, we told two stories: How Coca-Cola messed up over the holidays by printing white (silver)…
Read More